Unstoppable Domains Adds Business-to-User Messaging Tool

Unstoppable Domains, the leading Web3 domain name service and user-owned digital identity platform, just launched a new feature that enables Business-to-User (B2U) instant messaging for its latest Unstoppable Messaging tool.

The new tool, powered by the Push Protocol, functions similarly to pop-up push notifications, allowing companies and businesses the ability to send offers, messages, and other information directly to customers.

For example, if Polygon wants to message their community, they can send an instant message to all holders of a .polygon domain account without having to first identity these users via an email list or sign up page. Companies who wish to message their communities only need to set up a “badge,“ click on the badge and then after writing a message, use the widget to engage users.

According to Sandy Carter, the COO of Unstoppable Domains, the new feature will provide “businesses with a way to communicate directly with their Web3 communities.” This will help them boost engagement and community participation, all via Web3 domain names.

Polygon will be one of the first protocols to test the B2U messaging tool when its co-founder Sandeep Nailwal sends an offer to all .polygon holders to claim a “Tier 8” domain for the discounted price of $2. Blockchain.com, a crypto financial services company that has partnered with Unstoppable Domains in the past, as well as Metarides, a blockchain-based racing game, will also be testing the tool shortly after launch.

In August, Rarity Sniper reported the launch of Unstoppable Messaging, a new feature powered by XMTP that offers Web3 users a way to connect and communicate with friends using their Unstoppable Domain names. The messages are end-to-end encrypted, and can be turned off if users choose to do so.

The latest feature from Unstoppable comes as more Web2 brands enter Web3. According to the press release shared with Rarity Sniper, Unstoppable Domains has seen 10-12% of Fortune 100 companies using Web3 domains through their service. If Unstoppable’s B2U messaging tool is popular with users, that percentage could grow in the future.

Unstoppable Is the Web3 Domain Name Service to Beat

Unstoppable Domains lets users host Web3 websites, send encrypted emails, login to blockchain-based apps, and receive cryptocurrency using only their domain name. As more companies flock to Web3 despite this chilly crypto winter, the platform is looking like the company to beat when it comes to Web3 domain name services.

At Rarity Sniper, we’ve reported on several new features and tools from Unstoppable Domains recently. Here’s a quick review of the company’s progress over the past six months:

Few companies have been as active in Web3 in 2023 as Unstoppable Domains. If you’d like to learn more about the company, its vision, and the services it offers, check out our Thought Leadership Series with Sandy Carter. We’ll be on the lookout for any updates to the story.