Paris SG is Producing a Rare Lionel Messi NFT

Credit: Franck Fife / AFP

To celebrate Lionel Messi’s recent Ballon d’Or, Paris Saint-Germain will drop a special one-of-one NFT called “Ballon d’Or #7.” This video-based NFT runs for over one minute and highlights Messi’s most impressive goals while playing for Paris SG. Initial reports suggest PSG’s NFT will also highlight the famous Ballon d’Or trophy. 

Currently, anyone interested in the “Ballon d’Or #7” NFT could sign up for email alerts on the site psgballondor7.com. PSG says interested bidders could register for a place in the “Ballon d’Or #7” auction on April 26th. Bidding for PSG’s Lionel Messi NFT is scheduled to begin on May 3rd and last for seven days. 

The bidder who “scores” PSG’s “Ballon d’Or #7” NFT will also enjoy a paid one-night trip to the City of Lights. While in Paris, the lucky NFT holder will get to attend an exclusive event with PSG players. 

To make this NFT extra memorable, PSG said it would allow fans to write comments underneath the NFT during the week-long auction. Every comment fans make on the PSG’s Messi NFT will become a permanent part of this digital collectible.  

Throughout his exceptional career, Lionel Messi has won seven Ballon d’Or awards. However, this Ballon d’Or win marks a special occasion for the PSG club. According to PSG’s website, Messi is the first active PSG athlete to win this coveted trophy.

The Demand for Soccer NFTs Continues to Grow 

Both the PSG and Lionel Messi are no strangers to the world of digital collectibles. In fact, the Argentine soccer star announced his “Messiverse” NFTs back in August of 2021. The graphic design team BossLogic helped Messi design and launch his first NFT collection on the Ethernity Chain. Impressively, one NFT in the “Messiverse” collection called “The Golden One” sold for $1.12 million. 

Rarity Sniper also found documents that suggest Paris SG has metaverse ambitions. According to recent patent filings, the French pro soccer team wants to protect its brand identity in Web3. 

Pro soccer fans may also know Paris SG is one of the teams featured in the popular NFT-based game Sorare. With roughly 1.5 million players, Sorare is arguably the most active fantasy soccer platform — especially in the NFT sector.

Built on Ethereum, the Sorare platform lets players trade and use NFT trading cards depicting athletes from pro soccer teams. If a Sorare player’s fantasy team members perform well IRL, they could win crypto or NFT prizes. 

Beyond Paris SG, pro soccer teams like Liverpool FC, Real Madrid, and FC Barcelona have begun experimenting with NFT technology. England’s Premier League is also set to release a massive NFT market with the help of ConsenSys and Dapper Labs.