Enterprise Files Trademark Applications for the Metaverse

Credit: Enterprise

In the latest Web3 news, Enterprise rental car company has applied for metaverse-related trademarks for its name and logo with the United States Patent and Trademark Office (USPTO).

The news was released on June 6th by U.S. trademark attorney Mike Kondousis and indicates the company has intentions of launching a virtual car dealership, rental service, and virtual car sharing and transportation services.

Here are some of the details about the two patents:

  • 035: virtual vehicle dealership services, namely, dealerships in the field of automobiles, trucks, cars, and other land vehicles accessible in the metaverse and other virtual worlds.
  • 039: vehicle rental services, rental reservations, and sharing and transportation services for vehicles accessible in the metaverse and other virtual worlds.

Although the news was just released, the trademarks were filed with the USPTO on May 27th, 2022. Enterprise is the largest rental car company in the US, with over 9,000 “home city” locations and 400 airport locations throughout the country.

No public statement has been issued by the company about its specific plans for the metaverse trademarks or which metaverse it will use. However, from the language of the patents, it looks like it won’t be long before you’ll be able to enjoy many of the same services Enterprise offers in real life (IRL), but now in virtual worlds.

Car Companies Are Making Moves in the Metaverse

Enterprise is the first rental car service in the U.S. to dip its toes in Web3 and the metaverse. However, there have been several moves from carmakers and dealerships in Web3 and metaverse spaces this year.

Listed below are a few of the headlines we’ve recently covered related to cars, non-fungible tokens, and the metaverse:

Although the concept of cars in the metaverse might sound ludicrous to some, the metaverse enables users to do everything they can do in real life (and more) in virtual reality. And since the industry has been predicted by some to become an $800 billion market 2028, a myriad of companies and brands are investing time and money to secure their place in the space.

We’ll have to wait and see what Enterprise has in store for its Web3 and metaverse plans. But judging from the amount of energy and excitement in the space, we’re optimistic about the possibilities.