Australian art experts and blockchain developers recently opened a curated NFT site called White Cubeless. Built on the Ethereum blockchain, this new virtual art gallery showcases fine art NFTs from prominent Australian painters, including Wendy Sharpe and Bernard Ollis.
According to the White Cubeless team, each unique NFT approved on its site uses Ethereum smart contracts to verify authenticity and ownership. These smart contracts are also programmed to pay royalties to the original artist each time an NFT trades on the secondary market.
In addition to established painters like Bernard Ollis, White Cubeless welcomes up-in-coming digital artists, filmmakers, and visual effects designers. Some of the current artists featured on White Cubeless have experience working at movie studios like LucasFilm or tech companies like Apple.
The name “White Cubeless” refers to the “white cube” where art is typically displayed in modern museums. White Cubeless’ founders used the term “cubeless” to highlight the liberating potential of digital showrooms and NFTs for contemporary artists.
Today, anyone who visits whitecubeless.com can browse the most recent fine art NFTs and purchase them with Ether. White Cubeless is compatible with many popular Ethereum wallets, including MetaMask. Although customers could only use ETH to buy White Cubeless NFTs, the site’s developers say they will introduce credit card transactions in the future.
Art Museums are Making Room for the Metaverse
As the art NFT market continues to boom, more traditional art auction houses have begun adapting to Web3 innovations. For instance, Sotheby’s has hosted numerous high-profile auctions for blue-chip NFTs like CryptoPunks and the Bored Ape Yacht Club. Christie’s also made art history when it sold the Beeple’s “Everydays — The First 5000 Days” NFT for $69 million.
It’s also becoming easier to find NFT art galleries in metaverses like The Sandbox and Decentraland. Indeed, just a few weeks ago, the prominent Twitter user Punk6529 announced a major NFT metaverse museum called “OM.” The “Genesis City” area of “OM” is currently in alpha mode, and there are already many valuable NFTs on display.
But it’s not just metaverse museums that are displaying NFT artworks to visitors. As Rarity Sniper recently reported, Seattle opened an NFT Museum in the Belltown district. Across the pond, London opened the NFT-focused Quantus Gallery earlier this year. Even Florence’s famed Uffizi Gallery has begun selling NFT versions of its priceless paintings.
Tech companies are also developing novel ways for NFT collectors to display their digital artworks. Most notably, Samsung announced many of its 2022 Smart TVs will let users trade, review, and show off NFTs using the Samsung SmartHub. Although these current Samsung TVs only link with Nifty Gateway, it highlights the growing desire amongst NFT collectors to display their digital collectibles.